Talabat’s journey to integrate AI into its systems was filled with invaluable lessons, marked by both challenges and revelations. From this experience, we distilled six key learning points we think are essential for successful AI adoption. We hope that these insights, derived from hands-on experiences and iterative refinements, can guide other organisations on a similar path.
Key Takeaways
- Start from your strategy rather than the technology itself. Emerging thinking vs. Design thinking in the case of integrating Gen AI in consumer products
- Measure it: On the importance of building a Measurement Foundation: Your experimentation strategy is not only about the platform, it is also about clear ways of work and processes
- Your AI integration requires building trust as well as a prior alignment with people and their incentives. On designing the appropriate incentives and OKR structure to facilitate AI integration and ensuring that models complement human creative decision-making processes
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Bio
Walid Lassoued | Senior Director of Data Science | Talabat Delivery Hero | Dubai
Walid Lassoued is a seasoned data science leader with vast tech industry experience, having worked across Silicon Valley, Europe, and the Middle East. He’s held senior roles at renowned companies like Talabat and Meta/Facebook, leading data scientist and manager teams to craft innovative data strategies. Walid is passionate about growing data organizations to align with business demands through innovation, top talent recruitment, and strategic data and AI implementations. A Stanford GSB graduate, he excels at connecting complex data insights with practical business needs, producing significant results. As Talabat’s Director of Data Science and Analytics, Walid oversees a 60+ team, managing all product and business analytics. At Meta/Facebook, he was a key figure in expanding the Facebook Marketplace ecommerce experience, significantly boosting sales and shaping FB’s commerce strategy through data analytics. His work emphasized scientific and data-informed decision-making, leveraging experimentation and machine learning to address critical analytical challenges.

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Walid Lassoued | Senior Director of Data Science | Talabat Delivery Hero | Dubai